Goodyear Tire and Rubber has released new tyres for its Wrangler SUV.
The company said the tires would provide better grip and grip-free driving.
“This tire is a little rough, so the next time you hit the road in your Wrangler, you may want to wear a helmet,” Goodyear said in a statement.
In its latest marketing campaign, Goodyear is touting the Wrangler’s “lack of weight” and “easy to handle”.
“The Wrangler Wrangler comes with a pair of Wrangler® tires,” it said.
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